Silk and color: designer Emilio Pucci’s greatest weapons
The Italian designer played a key role during World War II, defying the austerity of the era’s styles
Marinieves Tejeda / El Sol de México
Although his life was marked by the Fascist period, his arrival in fashion brought a fresh vision filled with vibrant colors and dynamic silhouettes that broke away from the sobriety of the time.
Over time, Pucci dressed major industry icons such as Sophia Loren, Jackie Kennedy, and Marilyn Monroe, and even designed the uniforms for the Vatican staff, showcasing his versatility and ability to adapt to different contexts.
The brand has captured Italian history and art in colorful, voluminous, and dynamic prints that define the essence of its craft, establishing a recognizable style, especially in the summer season.
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